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"We Need A 12-16 Week IPL Window": PBKS Owner Makes A Special Request To BCCI

Abhinav Tyagi

Mohit Burman - (Source :@Johns/X.com)Mohit Burman - (Source :@Johns/X.com)

The 18th edition of IPL concluded recently with Royal Challengers Bengaluru lifting their first-ever IPL trophy. The viewership records went off the charts and the league's brand value also scaled to new heights. 

 With each season, IPL's brand value has only increased and it is currently the second-most valued league in the world only behind the NFL. However, the difference between the two competitions is significant and to reduce that gap, Punjab Kings' owner has suggested a 16-week window for IPL. 

PBKS Owner Explains Plan To Compete With NFL

Notably, PBKS co-owner Mohit Burman, who owns major stakes in the team, explained that the reason why IPL lags behind the NFL is the shorter window. Burman added that other big sporting leagues across the globe run for a longer period. Citing the examples of the NFL (4.5 months), Premier League (9 months), and NBA (7 months), Mohit has suggested IPL governing body to extend the window to 3-4 months. 

“We’re already second in the world when it comes to per-match value, just behind the NFL. But overall brand value? That’s a different game. I think we need a 12-16-week window to get there," said Burman speaking to PTI.


“That gives us space to tell better stories, build rivalries, and create more value for everyone – fans, sponsors, broadcasters. But it’s not just about length. It’s about what we do in that time – the kind of content we push out, how we engage fans year-round, how we build the league beyond the season. IPL has the scale. Now it’s about consistency and depth," he added.

IPL Planning To Extend Window For Cash Studded League

At present, ten teams battle it out for 74 matches and the tournament gets a 9-10 week window. However, there were reports that the IPL governing members are planning to extend the league to 94 games from 2028 without extending the number of teams.

The Idea is for every team to play equal home and away matches, which would result in an extended window for the league. However, the proposed plan cannot be executed before 2028 because of the locked dates till 2027.