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Virat Kohli And Anushka Sharma Explore Dubai’s Secret Spots In New Tourism Campaign

Rajgeeta Yadav

Virat Kohli And Anushka Sharma [Source: @imVkohli/x.com]Virat Kohli And Anushka Sharma [Source: @imVkohli/x.com]

Dubai has partnered with India’s most loved celebrity couple, Virat Kohli and Anushka Sharma, for a brand-new tourism campaign titled "Dubai, Ready For a Surprise." The campaign, launched by Visit Dubai (Dubai Corporation for Tourism and Commerce Marketing), aims to showcase a different side of the city, one that even regular visitors may not have seen.

Dubai Ropes In Virat And Anushka To Unveil City’s Lesser-Known Charms

This is the first time Virat and Anushka have worked on a destination-focused campaign together. The couple, who consider Dubai a second home, take viewers on a journey to explore lesser-known but unforgettable experiences in the city.

The main highlight of the campaign is a beautiful video where Virat and Anushka surprise each other with unique Dubai experiences. It’s filled with moments of fun, food, adventure, and music. Through their eyes, the video shows a more personal, emotional side of Dubai.

The film starts with Virat planning a day full of surprises for Anushka, activities that match her interests and personality. From relaxing at the stunning AURA SKYPOOL, the highest 360-degree infinity pool in the world, to flying high over Dubai’s beaches while parasailing, the video proves that Dubai still has plenty of surprises even for frequent visitors.

Issam Kazim, CEO of Visit Dubai, said the choice to work with Virat and Anushka was a natural one. 

“This collaboration with Virat Kohli and Anushka Sharma is a natural fit – their genuine affection for Dubai and the way they engage with audiences make them ideal champions for the city," he explained. 

The Power Couple

Virat Kohli and Anushka Sharma are one of India’s most admired couples. They got married in 2017 in a private ceremony and are now proud parents of two children, Vamika and Akaay. Anushka is often seen cheering for Virat during his cricket matches and their sweet moments together frequently go viral.

Recently, the couple was seen at the Ahmedabad airport ahead of the IPL 2025 final, looking as stylish and in-love as ever. Virat’s team, Royal Challengers Bengaluru, made it to the finals after an exciting win over LSG.