MS Dhoni and His Magic! CSK vs GT Live Streaming Jio Cinema Breaks All Viewership Records
Chennai Super Kings skipper, Mahendra Singh Dhoni (AP News)
In the Qualifier 1 of the Indian Premier League (IPL) 2023, Chennai Super Kings (CSK) emerged victorious over defending champions Gujarat Titans (GT) by a margin of 15 runs. This win secured CSK's spot in the IPL 2023 finals, which are scheduled to take place at the Narendra Modi Stadium in Ahmedabad on May 28.
The match between GT and CSK at the MA Chidambaram Stadium in Chennai broke records for the highest-ever concurrent viewership on JioCinema. During the final over of the second innings, the match garnered a staggering 2.5 crore concurrent viewers on JioCinema, setting a new world record. This surpassed the previous record of 2.4 crore concurrent viewers, which was achieved during the CSK versus RCB match on April 17, 2023.
JioCinema has been offering free streaming of IPL matches to all viewers, and it has been incredibly successful in terms of engagement. The platform has achieved a remarkable milestone of over 1300 crore video views, setting a new world record.
The popularity of IPL on JioCinema has led to the addition of millions of new viewers on a daily basis. On average, each viewer spends over 60 minutes streaming a match. The free streaming of the TATA IPL 2023 on JioCinema has attracted an unprecedented number of views.
Furthermore, JioCinema has secured sponsorship from 26 marquee sponsors, which is the highest number ever seen for any sporting event. This highlights the strong appeal and value that the platform offers to advertisers