• Home
  • Entertainment
  • Shubman Gill Collabs With Beats To Launch New Product Of Trillion Dollar Brand

Shubman Gill Collabs With Beats To Launch New Product Of Trillion-Dollar Brand

Soumyajit Dutta

Shubman Gill's new photoshoot for Beats [Source: @crazy_loco/X.com]Shubman Gill's new photoshoot for Beats [Source: @crazy_loco/X.com]

Beats, an American consumer audio products manufacturer, has partnered with Indian cricketer Shubman Gill to make him the face and ambassador of their brand new product. Shubman Gill will feature as the poster boy promoting Beats’ Powerbeats Pro 2, the company's latest development in workout earbuds. 

Shubman Gill Promotes Beats' Brand New Product

Shubman Gill, continues to expand his impressive portfolio of brand associations, with audio giant Beats in growing list of endorsements. This partnership significantly solidifies his status as one of the most influential brand ambassadors of his generation.

In the newly launched campaign, Gill is featured using the Powerbeats Pro 2, earbuds engineered for high performance. The product boasts advanced features including heart rate monitoring, active noise cancellation, adaptive EQ, and an exceptional 45-hour battery life, positioning it as an essential accessory for both fitness enthusiasts and those seeking a premium audio experience.

Gill's Rise As An Influencer

Notably, Gill’s marketability stems from a powerful combination of consistent on-field performances, a relatable and clean public persona, and a strong connection with Gen Z audiences, particularly on digital platforms like Instagram where he commands a follower base of over 10 million. 

His association with Beats includes 20 other brands, showcasing a strategic move with brand deals beyond traditional sportswear into diverse sectors such as lifestyle, fashion, fintech, and consumer technology. In 2024 alone, his endorsement earnings were estimated at an impressive ₹40 crore, reflecting his significant commercial clout. 

On the cricketing front, Gill’s role is expanding rapidly. Recently named vice-captain for the ongoing Asia Cup 2025, he is being groomed as a pivotal leader across all formats. 

Though he is yet to convert his starts into a major score in the tournament, his brisk strike rate of 187.50 across two appearances hints at the aggressive intent that defines modern Indian cricket.