ICC T20 World Cup 2024 Sponsors

T20 World Cup Sponsors 2024 (x)T20 World Cup Sponsors 2024 (x)

The ICC T20 World Cup 2024 is set to commence on June 2, 2024, co-hosted by the West Indies and the United States. This ninth edition of the tournament will feature 20 teams and run until June 29.

Disney Star has secured 19 brand sponsors for the ICC T20 World Cup, that includes- Dream 11, Maruti, AMFI, Parle Products, BPCL, Haier, ICICI Bank, Jockey, KP Group (Kamala Pasand), Reliance Retail, Samsung India, Housing.com, Jaquar Group, Castrol, Kent RO, TVS Eurogrip, Macho Hint, McNroe, and Vimal are among the prominent sponsors for the ICC T20 World Cup.

So ahead, of the marquee tournament, let's take a look at the sponsors of the ICC T20 World Cup 2024. 

ICC T20 World Cup Sponsors

Premier Partners- Emirates

Premier Partners- Emirates for T20 World Cup 2024 (x)Premier Partners- Emirates for T20 World Cup 2024 (x)

Emirates began sponsoring the International Cricket Council (ICC) in 2002. The airline deepened its relationship with the ICC in 2007 by becoming the official sponsor of the ICC's panel of umpires and match referees, a role it maintained until 2015.

In 2016, Emirates and the ICC renewed their partnership with a seven-year agreement extending through 2023. 

As of 2024, the partnership between the ICC and Emirates has evolved, with Emirates now serving as a Premium Partner. 

Premier Partners - Aramco

In October 2022, the ICC entered into a partnership with Aramco, the Saudi integrated energy and chemicals company, which initially joined as a Global Partner on a multi-year deal. Starting in 2024, Aramco's status shifted from Global Partner to Premium Partner of the ICC. 

In May 2024, the ICC announced a four-year extension of this global partnership with Aramco. Under this extended agreement, Aramco continues as a Premier Partner, with the partnership encompassing all men’s and women’s senior and U19 events until the end of 2027. 

Premier Partners- DP World

Premier Partners- DP World for T20 World Cup 2024 (x)Premier Partners- DP World for T20 World Cup 2024 (x)

DP World, an Emirati multinational logistics company based in Dubai, was formed in 2005 by the merger of Dubai Ports Authority and Dubai Ports International. 

In June 2023, DP World entered into a long-term partnership with the ICC, and became its official global logistics partner. In May 2024, DP World further extended its partnership with the ICC, becoming one of its Premier Partners. 

The new agreement, which runs until 2027, includes DP World delivering the match ball for each of the 55 World Cup games and presenting the trophy for the tournament.

Global Partners - Coca-Cola

Global Partners-Coca-Cola for T20 World Cup 2024 (x)Global Partners-Coca-Cola for T20 World Cup 2024 (x)

Coca-Cola expanded its involvement in the cricket world by announcing a five-year deal with the ICC in July 2019. 

This partnership, which runs through 2024, encompasses all ICC events globally. Key tournaments covered under this agreement include the ICC Men’s Cricket World Cup 2019 in England and Wales, the ICC Men’s and Women’s T20 World Cups, the ICC Women’s World Cup 2021 in New Zealand, and the ICC Men’s Cricket World Cup in India in 2023.

Global Partners - Induslnd Bank 

Global Partners-Induslnd Bank for T20 World Cup 2024 (x)Global Partners-Induslnd Bank for T20 World Cup 2024 (x)

In September 2023, IndusInd Bank signed a multi-year partnership agreement with the ICC, becoming a Global Partner for the 2023 Cricket World Cup and future ICC events. 

As a Global Partner, IndusInd Bank provides various exciting activities and promotions for its customers, employees, and cricket fans, enhancing the overall experience and engagement with the sport.

Official Partners - Near Foundation 

In September 2023, the ICC announced a partnership with Near Foundation, making Near its official blockchain partner until the end of 2025. 

This collaboration aims to leverage Web 3.0 technology to enhance fan engagement and introduce innovative digital experiences in the sport. The first initiative under this partnership is a pre-match strategy challenge, launched ahead of the Cricket World Cup (CWC) 2023. 

Official Partners - FanCraze

Fancraze is the official sponsor for ICC (x.com)Fancraze is the official sponsor for ICC (x.com)

The ICC initiated a partnership with the cricket NFT platform FanCraze back in January 2022, resulting in the launch of Crictos, an exclusive digital collectibles range showcasing iconic moments from international cricket. 

Fast forward to May 2024, the ICC and FanCraze revealed a multi-year extension of their partnership during the ICC Men’s T20 World Cup. 

This extension brings forth new product launches, including the introduction of  ICC Crictos SuperTeam, a Web3 fantasy game incorporating officially-licensed ICC digital video collectibles.

Social Responsibility - ICC Cricket for Good 

Social Responsibility-ICC Cricket for Good (x.com)Social Responsibility-ICC Cricket for Good (x.com)

“Cricket for Good” is set to be the official social responsibility partner of the 2024 ICC Men’s T20 Cricket World Cup. The main aim of this programme is to reach out at the global level with the reach of cricket to transform the lives of children and families worldwide.

In 2015, ICC signed a deal with UNICEF and launched the 'Cricket for Good' programme in hopes of dealing with issues and helping the children and younger generation to have good food, water, health and education at the primary level.