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Mohammed Siraj For Skechers; India Ace Up For Mega Collab With Global Shoe Brand

Soumyajit Dutta

Mohammed Siraj is set to collab with Skechers [Source: @RitikTi9792/X.com]Mohammed Siraj is set to collab with Skechers [Source: @RitikTi9792/X.com]

In a massive move, the multinational USA brand Skechers has significantly bolstered its presence in cricket by securing a partnership with Indian pace sensation Mohammed Siraj. The dynamic fast bowler, a key figure for both the Gujarat Titans and the Indian national team, will now represent the footwear brand on the global stage. 

This alliance will see Siraj wearing Skechers' specialised cricket footwear during matches and featuring prominently in the company’s performance and lifestyle marketing campaigns.

Siraj Excited For The Campaign!

This signing reinforces Skechers' growing investment in cricket, aligning the brand with one of the sport's most passionate and resilient athletes. 

Expressing his enthusiasm for the new partnership, Mohammed Siraj said in a statement, "For me, comfort and focus are everything when I’m on the field. Skechers gives me that confidence, whether I’m bowling my heart out or running in for that crucial spell. Their technology, attention to detail, and belief in athletes make them a brand I truly connect with. As part of the Skechers family, I’m excited for what’s ahead.”

Notably, Siraj now joins a formidable Skechers athlete roster that includes Jasprit Bumrah, Ishan Kishan, and Yastika Bhatia. The brand’s cricket range, which includes the full-spike Skechers Cricket Elite and the agile Skechers Cricket Blade, is designed to offer athletes maximum traction and support.

Skechers CEO Happy To Bring In Siraj!

Rahul Vira, CEO of Skechers South Asia Pvt. Ltd., emphasised how Siraj's career resonates with the brand's values.

"Mohammed Siraj represents the kind of relentless spirit, resilience, and raw talent that resonates deeply with our brand ethos. His recent performance in England showcases exactly the kind of intensity and consistency we celebrate at Skechers," Vira remarked.

For the unaware, 'workhorse' Siraj’s recent exploits were pivotal in India's comeback during the Anderson-Tendulkar Trophy against England, where he emerged as the highest wicket-taker with 23 scalps, including a decisive five-wicket haul at The Oval.