Cricket Australia (CA) has rebuked its official broadcast partner, Channel 7, for claiming that the board wilted under the might of Board of Control for Cricket in India (BCCI) while decided the schedule of international cricket in its home season.
The dispute between CA and Seven West Media, the parent company of Channel 7, arose due to an affidavit filed by the latter against the cricket's top governing body in Australia. As per this affidavit, Channel 7 claimed that CA altered the schedule of Australia's home season to suit the convenience of BCCI, as a result hurting the interests of the broadcasters and violating the agreements between the two parties.
But now, Nick Hockley, CEO of CA, has hit back at these allegations through his latest statement. "With so much positivity around Australian cricket, it is disappointing that Seven West Media has again chosen to use the media to talk our wonderful game down," Hockley was quoted as saying by cricket.com.au.
"CA has maintained all along our commitment to delivering a thrilling summer of cricket. I'm proud to say we are doing just that. We remain confident in our contractual position," he added.
In fact, the CEO went one step further and countered Channel 7's claim of his organisation being 'terrified' of BCCI by thanking the Indian board.
"In the most challenging environment sport has faced, with the support of our friends at the BCCI, CA has ensured that the much-anticipated series with India can go ahead safely."
This latest dispute between CA and the official broadcasters of the cricket it hosts has, ironically, come at a time when the first two ODIs of the three-match series has earned record viewership. Still, Channel 7 feels that the Australian summer ought to have begun with the day-night Test instead of the ODI series.
Channel 7's association with CA in its present capacity as the main broadcasters began in 2018 after it replaced Channel 9 after the latter's nearly four decade long stint as broadcasters of cricket played in Australia. With every cricket board around the world, a series involving India is most valuable and brings in higher revenues than other tours.
This makes it even more surprising that Channel 7 has decided to take the matter to court. India had last toured Australia for a full series two seasons ago where it played four Tests, three ODIs and three T20Is. The same number of games in all formats are being played this time too.
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